Moisson Montréal launches its campaign Hunger Doesn’t Take a Holiday with the support of its spokesperson Florence Longpré
The fundraising campaign aims to fill the void during the holidays
Montreal, July 20, 2017 – For the second year in a row, Moisson Montréal launches its summer campaign, Hunger Doesn’t Take a Holiday, to take place from July 20th to August 20th, 2017, in aid of young Montrealers from three to 17 years old who don’t have enough to eat.
Moisson Montréal’s last Hunger Count revealed an increase of 8.5% for the number of requests for food assistance in Greater Montreal. This situation is even more worrisome during July and August, when children no longer have access to meals provided by their schools, and many family support programmes are suspended. We estimate that 39,400 young Montrealers between the ages of three and 17 rely on some form of food assistance. Moisson Montréal has set itself the goal of raising $50,000 in its one-month Hunger Doesn’t Take a Holiday campaign period.
“This year, Moisson Montréal is providing more than 900 school children with lunches, which represents close to 39,000 meals per month”, says Richard D. Daneau, Moisson Montréal’s Executive Director.
The actress and playwright Florence Longpré, (best known for her roles in the television series “Like-moi” and “Les pays d’en haut”), will once again be the spokesperson for the campaign.
“Every summer, there are thousands who have to rely on some form of food assistance” she remarks. “During the school year, many students benefit from food assistance, but these programmes are suspended during the summer holidays. Hunger however, does not cease to exist.” She kicks off the campaign’s fund raising initiatives with her video Edible Art Plate. « The Edible Art Plate concept is at the same time playful and evocative. We are fortunate to eat sufficiently; this is not the case for everyone. We should keep that in mind».
In a spirit of solidarity, Moisson Estrie and Moisson Rive-Sud are joining their forces to Moisson Montréal for the 2017 edition of the campaign Hunger doesn’t take a holiday.
How to help :
• Post an « Edible Art Plate » on the website noholidayforhunger.com for a minimum donation of $5. Every week a pair of tickets to La Ronde will be awarded among the participants.
• Make a monetary gift by texting HOLIDAYS to 20222 or by visiting the website noholidayforhunger.com. A $20 donation will feed a family of three during a week.
• Visit La Ronde on July 19th and 20th, 2017 and make a minimum donation of $15 or a donation of six non-perishable food items to receive a 40% discount on the daily ticket price (paying only $25 plus tax).
About Moisson Montréal
A charitable organization founded in 1984, Moisson Montréal is today the largest food bank in Canada. Through its centre for collecting, sorting and distributing emergency food assistance, the organization supplies nearly 1,200 tons of food per month to nearly 250 accredited community organizations on the Island of Montreal. In turn, these organizations provide food assistance to 137,000 people, including close to 45,000 children. Moisson Montréal receives funding and supplies mainly through donations. Its operations require the collaboration of nearly 10,000 volunteers each year and, in 2016-2017, Moisson Montréal redistributed about 14.4 million kilos of food, representing a total value of $80.3 million. Moisson Montréal has won four awards for its Food Recovery Program in Supermarkets: the 2017 DUX prize in the Projects Category, the Sustainable Development award from Mercuriades, the 2015 Corporate Citizenship (Supply category) award from Novae and the Élixir prize (Coup de Coeur category) from PMI-Montréal. For additional information: www.moissonmontreal.org
About Moisson Rive-Sud
Moisson Rive-Sud (MRS) fuels life by annually distributing more than 3.8M kilograms of foodstuffs, representing more than $20M in market value, to accredited organizations across the Montérégie region. Upwards of 18,000 people are helped monthly through this initiative with 41% of those being young people ages 0-17. This corresponds to over 81,000 requests per month. In order to accomplish their mission, they collaborate with 85 accredited organizations, more than 400 precious volunteers and 156 generous agribusiness suppliers. The primary food bank in the Montérégie region, MRS is always seeking to improve its services for the organizations helping its needy population. The mission of Moisson Rive-Sud is to offer foodstuffs to accredited organizations and support the development of sustainable solutions in order to ensure food security for the population of the Montérégie region. For more information : http://moissonrivesud.org.
About Moisson Estrie
Moisson Estrie is a socio-economical organization dedicated to food waste reduction and the redistribution of foodstuffs to citizens experiencing a period of economical vulnerability, either through direct support or via intermediary organizations. Since its founding in 1988, in addition to its mission, Moisson Estrie has developed complementary services. Transformation of food reaching the end of freshness, and socio-professional reintegration gravitate around our support services, the struggle against food insecurity within the perspective of global and sustainable intervention.
For additional information or to meet with a representative of Moisson Montréal or Florence Longpré, spokesperson of the Hunger Doesn’t Take a Holiday campaign, or Élise Guilbault , spokesperson of Moisson Montréal, please contact:
514 344-4494 ext. 248